Branding Case Study – CBSL Accountants

  • Brand consultancy
  • Brand creation
  • Brochures
  • Website
  • Email marketing
  • Business stationery
  • Brand marketing
  • Ongoing marketing support

This leading accountancy firm asked us to develop a new brand identity for them in order to stand out and differentiate themselves from their competitors and position the business for growth locally and nationally.

We worked with them to identify their difference and values and then set about developing a proposition and brand image that would reflect their distinct qualities.

The proposition is based on the core idea of working for families and their businesses, bringing simplicity and clarity with an emphasis on classic typography and strong, bold use of colour and is reflective of the attention to detail which is key to the business.


I have been extremely pleased with the services provided by Carl and Clare.

They took time to really understand our firm, where we aim to be, as well as know our people and values. That structured process has, we think, given us a much clearer brand, and helped us explain to potential clients and employees why we are different from other firms, and why they should join us. We are absolutely delighted with the results that we have achieved.

Adrian Barker, Managing Director, CBSL Accountants


The brand image was implemented across both traditional and digital marketing; brochures, stationery, website, email marketing, social media, office environments and signage and has resulted in greater confidence within the business and the need to take on several more staff.

Deliverables

  • Brand consultancy
  • Brand creation
  • Brochures
  • Website
  • Email marketing
  • Business stationery
  • Brand marketing
  • Ongoing marketing support

To find how we can go the extra mile for your business just give us a call on 07971 250 798 or 01694 72 49 49 or drop us a line to hello@carljonesdesign.com